Learn the Origin Stories of Brand Owners That Succeded
Mission Statement
At Perfect Selection Marketing (PSM), our foundation is built upon the principles of unparalleled commitment and passion. Inspired by Spencer’s trajectory with the renowned 7-figure brand Habits 365, we channel the wealth of knowledge and expertise garnered from its success into making your brand stand out. We recognize that in the vast realm of marketing, true differentiation emerges not just from strategies, but from the heart of operations. Our distinction lies in our approach.
Core Values
Relentless Commitment
We treat every brand as if it were our own, bringing the same intensity, care, and ownership that built Habits 365 into a 7-figure brand.
Passion for Growth
We are driven by helping founders win—turning their vision into momentum through thoughtful strategy, execution, and constant improvement.
Clear, Honest Communication
We believe great work requires great communication. That means proactive updates, fast responses, and making sure you’re never in the dark about what’s happening with your brand.
Radical Transparency
No vanity metrics, no sugar-coating. We share what’s working, what isn’t, and what we’re doing next—backed by real data and clear reporting.
Results-Driven Execution
Strategy only matters if it translates into outcomes. We focus on systems, positioning, and operations that move the needle and create measurable, long-term wins.
Operational Excellence
Behind every great brand is a strong backend. From systems to fulfillment to communication flows, we obsess over the details that make your operations smoother, your customer experience stronger, and your growth more sustainable.
Meet Our Talented Team
Our passionate and dedicated team brings together a diverse range of skills and expertise to deliver exceptional results. From creative visionaries to meticulous strategists, we work seamlessly together to meet and exceed our client’s expectations.



